"This is not a typical bandwidth hog story where everyone is pigging out on Netflix," Mesniaeff said.
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Offering just 1.4 Mbps of L-band spectrum (slow by today's terrestrial standards to be sure), the service is not intended to compete with the likes of Direct TV so people on mountaintops can watch Game of Thrones. Launch of SpaceX Falcon 9 with Iridium Next satellites on board.Ĭurrently, the company only offers kilobit speeds once testing is complete in 2018, it will roll out its Certus broadband services. Iridium's IoT business mirrors this trend the internet of things is its fastest growing line of business, increasing 20% year-over-year, the company said. To that end, the company already supports nearly a million billable subscribers and is adding approximately 100,000 more every year as the market for satellite IoT services grows at a compound annual growth rate of 25%. It's more about market penetration it's more about connecting things that were never connected." "In IoT, the reality is you don't need more bandwidth. They connect those assets to each other to get a big picture," said Tim Last, Iridium's vice president of IoT services. While simple asset tracking is about 60% of Iridium's business, "most customers integrate a much richer feature set, like geofencing, to make sure is where it needs to be. heavy equipment and Schlumberger Limited oilfield services use Iridium's network to keep track of their equipment according to Mesniaeff, Iridium satellite IoT services are being used by eight of the top 20 heavy equipment OEMs today. The majority of Iridium's customers use its services for IoT and machine-to-machine (M2M) communication. It also offers a space-based platform for companies like Harris Corporation, a provider of tactical communications and electronic warfare capabilities to industry and government clients, to run their payloads on. The company's business model is three-fold: sell directly to end users via satellite-capable devices, such as trackers and handsets for voice calls sell directly to governments and sell to commercial customers via a value-added reseller ( VAR) network of specialty service providers. Tony Chedrawypresident and CEO, MetOcean Telematics
It's no longer limited to terrestrial connectivity. What satellite does is extend the reach of the whole IoT landscape.
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There are more customers, there are more applications, there is a lot more analysis software that is running off of the IoT data being created - and that is creating a whole new services provider market that all need bandwidth from Iridium." Artist rendering of an Iridium Next satellite. IoT was not a phenomenon like it is today. "There's a lot more demand for data services where, back in the 1990s, there wasn't much at all. "The market demand today is very different," said Greg Mesniaeff, a senior equity research analyst at Drexel Hamilton LLC, who covers Iridium. The rise of the satellite IoT services market The company is more than halfway to its goal of 75 launched satellites in 2018. The 10 new Iridium Next satellites were added in December 2017, bringing the total number of satellites to 40. Its idea was a big miss just nine months later the company was in bankruptcy.įast-forward to 2018 and the company has just successfully completed the launch of 10 more next-generation, low-earth-orbit satellites using Elon Musk's SpaceX Falcon 9 reusable rockets. While this was - and still is - a great idea, what the company didn't anticipate was the rate at which land-based cell phone towers would be erected.
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